Small Business Enterprise : An Economic Analysis by Gavin C. Reid (1993,…

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Condition:

Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s
Publication Year: 1993
Format: Hardcover Language: English
ISBN:

9780415056816

Small Business Enterprise : An Economic Analysis by Gavin C. Reid (1993,…

Product Details

Synopsis
Small Business Enterpriseis an exploration of one of the major issues of contemporary industrial organization the role of small business enterprise in a mature market economy. It covers such key issues as start-up and its financial features; static and dynamic scale economies; enterprise case histories; small business strategy; competitive forces; strategic pricing policy; determinants of growth and survival; and the political economy of fair trade and enterprise. The arguments are analytical and empirical, and are well-grounded in the context of the political economy of small business. Based on a unique and extensive database of small business enterprise, this study utilizes over 40,000 data points gathered by field work within firms. Through the use of contemporary ideas from industrial economics, allied to statistical, econometric and qualitative techniques, this book brings rigor and insight into the study of small business enterprise. The role of small business enterprise in a mature market economy is one of the major issues in contemporary industrial organization, and is the focus of this book. Small Business Enterprisebrings new standards of rigour and insight into the study of small firms by importing contemporary ideas from industrial economics and by using up-to-date statistical and econometric techniques. Based on a uniquely rich set of data, Small Business Enterprisefocuses on the early period after start-up of the small firm. It investigates competitive niches and how they are established, determinants of growth and profitability, the factors fostering survivial, and many other central issues. This core of economic analysis is complemented by an innovative case profile approach, which considers the real behaviour of small firms in a competitive environment; and a section on the political economy of small firms, which looks at the ethics of competition and the enterprise culture. This book is concerned with one of the major contemporary issues of industrial organization: the role of small business enterprise in a mature market economy. Key issues covered are start-up and its financial features; static and dynamic scale economies; enterprise case histories; small business strategy; competitive forces; strategic pricing policy; determinants of growth and survival; and the political economy of fair trade and enterprise. The treatment is analytical and empirical, well grounded in business reality, and set within the context of the political economy of small business. It is based on a unique and extensive database of small business enterprise, containing over 40,000 data points gathered by fieldwork within the firm. The book starts with a section on the database and then applies diverse methods; statistical analysis; enterprise and case histories; econometrics; and political economy. In this way, a picture of the modern small business emerges, it is viewed from different perspectives.

Product Identifiers
ISBN-10 0415056810
ISBN-13 9780415056816

Key Details
Author Gavin C. Reid
Number Of Pages 344 pages
Format Hardcover
Publication Date 1993-06-25
Language English
Publisher Routledge
Publication Year 1993

Additional Details
Copyright Date 1993
Illustrated Yes

Dimensions
Weight 24.1 Oz
Height 1.2 In.
Width 0.6 In.
Length 0.9 In.

Target Audience
Group College Audience
Grade From College Freshman

Classification Method
LCCN 92-037256
LC Classification Number HD2346.G72S387 1993
Dewey Decimal 338.64209411
Dewey Edition 20

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Price : 210.00

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